Updated October 2026
| Option | What it costs | Your time | Who's on camera | What you end up with |
|---|---|---|---|---|
| Film it yourselfYour phone and a teleprompter app | What it costsYour phone, plus $50 to $300 a clip if you hire an editor | Your timeWriting, filming and retakes, every week | Who's on cameraYou, reading off a screen | What you end up withVideos that sound read |
| A video production companyA crew, lights and a shoot day | What it costs$1,000 to $10,000+ per video | Your timeA script, a shoot day and approvals | Who's on cameraYou, under the lights | What you end up withPolished, planned to the word |
| AI avatar toolsType a script, get a talking avatar | What it costsAbout $29 a month and up | Your timeWriting every script | Who's on cameraA digital likeness or a stock avatar | What you end up withFast, and easy to spot as AI |
| Our way gemma.studioA Brand Therapist and an editing team | What it costs$399 to $999 a month for 2 to 8 videos, about $125 to $200 a video | Your timeOne 15 to 45 minute video chat a month | Who's on cameraYou, in your own words | What you end up withReal answers to real customer questions |
The short version: the talking head videos that work sound like you talking, not you reading. With gemma.studio, that's about $125 to $200 a video. A production company usually charges $1,000 or more for one.
Sources:
gemma.studio prices are ours, at regular pricing. Launch pricing takes 25% off your first three months.
Real talking head videos, from one video chat.
Each of these is one answer from one video chat. Nobody read a line.
Asked how he calms a nervous patient. He told a story from his own childhood.
"I actually threw up in the chair twice... When I tell patients that, you could almost see the tension in their shoulders drop."
Asked what patients misunderstand most. Her answer: root canals, and why that's not their fault.
"I've had patients tell me that they didn't even know teeth had roots. And so that's not the patient's fault."
Asked why cleanings matter when nothing hurts. He compared it to your car.
"Just like you get oil checks in your car to make sure everything's running, same thing with dental cleanings."
Posting once a week? Starter. Twice? Growth. Every weekday? Pro.
Starter
$299/moFirst 3 months, then $399/moNo setup fee through Nov 30- 15-minute video chat
- 2 videos a month($149.50 a video)
Due today: $299 (first month)Growth
Most popular$449/moFirst 3 months, then $599/moNo setup fee through Nov 30- 30-minute video chat
- 4 videos a month($112.25 a video)
Due today: $449 (first month)Pro
$749/moFirst 3 months, then $999/moNo setup fee through Nov 30- 45-minute video chat
- 8 videos a month($93.63 a video)
Due today: $749 (first month)
Every plan: videos within 3 business days of your chat, one round of changes on each, vertical and ready to post anywhere.
- No contract. Cancel anytime. Full refund before your first chat.
- Secure checkout by Stripe
No setup fee through November 30 (normally $399). Your research, questionnaire and first chat questions are still included.
Questions? stacie@gemma.studio
A video of one person talking to the camera, usually framed from the chest up. Most short-form business video is a talking head: an owner or expert answering one question in under a minute.
A video production company usually charges $1,000 to $10,000 or more per video. AI avatar tools start around $29 a month. gemma.studio is $399 to $999 a month for 2 to 8 short-form videos of you, about $125 to $200 a video.
No. We write questions, not lines. You answer them in your own words.
No. A laptop or phone with a camera, a quiet room and decent light is enough.
Yes. Every video is vertical and ready to post on LinkedIn, Reels, TikTok, YouTube Shorts or your website.
Yes, in short form. Tell us before your chat, and your Brand Therapist will ask why you started and what you stand for. Those answers become brand story videos.
No. Every video is you, recorded on your video chat. No avatars, no cloned voices.
Within 3 business days of your video chat.